Revival of Yerevan brandy

In the year of the 2800th anniversary of the Armenian capital Yerevan Brandy Company, as one of the iconic symbols of Yerevan, which rises on the hill and is a Eastern gate to the city center, could not bypass this significant event and launches the project “ARARAT Yerevan”.

The project is aimed at presenting new, historical, unexpected and inspiring facets of the Armenian capital, both for tourists and the city dwellers.

Within the frames of the project a number of activations will be held, in particular launch of “ARARAT Yerevan” application and “Yerevan Stories” photo project, which pursue the same goal – to show Yerevan in comparison, awaken nostalgia for the city of our parents and get inspired by modern, bright, colorful Armenian capital.

Revіval of the legendary Yerevan blend

As a logical conclusion to all the activations, in September of this year - on the eve of celebrations of the anniversary of the capital, Yerevan Brandy Company will also launch the legendary Yerevan brandy, which will enrich the Vintage collection of ARARAT brandies.

Created in 1947 Yerevan brandy was one of the masterpieces of Markar Sedrakyan, the great master blender of Yerevan Brandy Company. It was with this work that the master broke the stereotypes that the strength of brandy cannot exceed 50% abv.

It is known that Yerevan brandy played a special role during the expeditions to the North Pole. According to Markar Sedrakyan’s idea, Yerevan brandy was created to warm the scientists with the Armenian sun in severe weather conditions.

Dedicated to the anniversary of the capital, the renaissance of the legendary blend not only highlights the inseparable connection of ARARAT with the cultural and historical heritage of Yerevan, but also opens the new facets of the old city.

Share
Please, only share our posts and links to the website with those who are on legal drinking age.

Other news and events

1

Пожалуйста, поверните устройство
для продолжения просмотра сайта

Stay up-to-date with ARARAT news and events

To receive ARARAT newsletters, please fill in the form below:

Your contact details:

Date of birth*:

Enter the code shown on picture:

* Your information may be used by Yerevan Brandy Company CJSC and made available through us to any other entities of the Pernod Ricard Group to provide you with news and promotional information about ARARAT. At any time, you can exercise your right of access, rectification, erasure, restriction, portability, objection or withdraw your consent at any time without affecting the lawfulness of processing based on your consent before withdrawal by contacting us at info_ybc@pernod-ricard.com. You also have a right to lodge a complaint with the Supervisory Authority.
For more information, please consult our Online Privacy Policy.

Thank you for interest in ARARAT.

Ask a question

If you would like to ask a question, leave a review or report a problem, please fill in the form below:

Your contact details:

Date of birth*:

Please choose from the list below what is the reason for your question about ARARAT:*

  • product quality
  • where to buy
  • authenticity
  • producer
  • partnership
  • visit/tour
  • other

If you would like to visit Yerevan Brandy Company and ARARAT Museum, please fill in «Visit us» form.

Enter the code shown on picture:

* Your information may be used by Yerevan Brandy Company CJSC and made available through us to any other entities of the Pernod Ricard Group to provide you with news and promotional information about ARARAT. At any time, you can exercise your right of access, rectification, erasure, restriction, portability, objection or withdraw your consent at any time without affecting the lawfulness of processing based on your consent before withdrawal by contacting us at info_ybc@pernod-ricard.com. You also have a right to lodge a complaint with the Supervisory Authority.
For more information, please consult our Online Privacy Policy.

Your question is sent. Thank you for interest in ARARAT.

Dear visitorDue to the situation with COVID−19, as well as taking into account our responsibility towards tourists that we host and implementing a range of preventive measures, ARARAT Museum is temporary closed.

We sincerely apologize for the inconvenience caused by this measure and hope to host you as soon as the situation returns to normal. Further schedule of the working days and hours of ARARAT Museum will be communicated additionally.

Stay safe!
Thank you for your understanding.

From heart to heart
ARARAT

Let as many people as possible see Your peace message! Find on the wall the fragment with Your inscription and share it with friends via social networks.