Yerevan Brandy Company revives legendary Yerevan blend

«The pink city», which received this epithet due to the unique architecture made of tuff, embodies the glory of times and the pulsating rhythm of modernity. Bright, colorful, saturated and multifaceted Yerevan — a city of endless hospitality, incredible generosity and infinite human warmth celebrates 2800th anniversary this year.

On the occasion of the historic jubilee Yerevan Brandy Company – one of the irreplaceable symbols of the capital presents the revival of legendary Yerevan brandy.

The blend of the great master blender Markar Sedrakyan was created back in 1947 setting a new benchmark in the world brandy making. A brandy with a 57% strength was an innovation of its time. The 10-year-old Yerevan brandy, which has won a number of awards, is recreated by master's original blend and has a rich amber color with a unique gold reflection.

The aroma of ARARAT Yerevan features creamy caramel, linden honey, almonds and smoky prunes. Lively, full-bodied taste with tones of dried fruits and toasted nuts finishes with pleasant burning and notes of citrus.

“Recreated vintage brandy is akin to the process of restoration. You should recreate the original very carefully without a right to fade any single color or note. Of course this is always interesting but also incredibly challenging,” says Hamlet Antonyan, production director of Yerevan Brandy Company. Considering the rare organoleptic of the brandy, experts suggest two unusual ways of serving to discover the blend: cooling the brandy to a temperature of 12 – 140 C beforehand or adding an ice cube to a glass of brandy.

A gift to the jubilee of the city - the recreated Yerevan blend will be presented in an elegant packaging decorated with illustrations of the most famous places of the capital. The panorama of Yerevan will also be revealed on the label of Yerevan, which will complete the vintage collection of ARARAT available only to the residents of Yerevan and guests of the capital.

Following the well-known idea that "everyone has his/her own Yerevan" a unique offer of making “your Yerevan” by ordering your name on the special label complementing the brandy will be available at ARARAT museum of Yerevan Brandy Company. The renaissance of the legendary blend timed to the jubilee of the capital not only highlights the inseparable connection of ARARAT with the cultural and historical heritage of Yerevan, but also opens the new facets of the old city. Indeed, the modern city of unique museums, cozy streets, interesting people and, of course, incomparable jazz has always remained the center of rich history and piercing avant-garde.

The Vintage collection of ARARAT – a series of revived brandies produced at Yerevan Brandy Company at different times. All the blends of the vintage collection are recreated by the original recipes and recreate the master-samples of famous brandies. In 2015 the first brandy from the series was introduced in a limited quantity - legendary Armenia.

Share

Other news and events

1

Пожалуйста, поверните устройство
для продолжения просмотра сайта

Stay up-to-date with ARARAT news and events

To receive ARARAT newsletters, please fill in the form below:

Your contact details:

Date of birth*:

Enter the code shown on picture:

* Your information may be used by Yerevan Brandy Company CJSC and made available through us to any other entities of the Pernod Ricard Group to provide you with news and promotional information about ARARAT. At any time, you can exercise your right of access, rectification, erasure, restriction, portability, objection or withdraw your consent at any time without affecting the lawfulness of processing based on your consent before withdrawal by contacting us at info_ybc@pernod-ricard.com. You also have a right to lodge a complaint with the Supervisory Authority.
For more information, please consult our Online Privacy Policy.

Thank you for interest in ARARAT.

Ask a question

If you would like to ask a question, leave a review or report a problem, please fill in the form below:

Your contact details:

Date of birth*:

Please choose from the list below what is the reason for your question about ARARAT:*

  • product quality
  • where to buy
  • authenticity
  • producer
  • partnership
  • visit/tour
  • other

If you would like to visit Yerevan Brandy Company and ARARAT Museum, please fill in «Visit us» form.

Enter the code shown on picture:

* Your information may be used by Yerevan Brandy Company CJSC and made available through us to any other entities of the Pernod Ricard Group to provide you with news and promotional information about ARARAT. At any time, you can exercise your right of access, rectification, erasure, restriction, portability, objection or withdraw your consent at any time without affecting the lawfulness of processing based on your consent before withdrawal by contacting us at info_ybc@pernod-ricard.com. You also have a right to lodge a complaint with the Supervisory Authority.
For more information, please consult our Online Privacy Policy.

Your question is sent. Thank you for interest in ARARAT.

THANK YOU FOR YOUR REQUEST

to send a booking request to ARARAT Museum tour/tasting, please fill the form below:

Your contact details:

Your location:

Date of birth*:

INFORMATION ON TOURS

Choose visit date:*

Choose tour language:

Enter the code shown on picture:

Booking beforehand is necessary.

* Your information may be used by Yerevan Brandy Company CJSC and made available through us to any other entities of the Pernod Ricard Group to provide you with news and promotional information about ARARAT. At any time, you can exercise your right of access, rectification, erasure, restriction, portability, objection or withdraw your consent at any time without affecting the lawfulness of processing based on your consent before withdrawal by contacting us at info_ybc@pernod-ricard.com. You also have a right to lodge a complaint with the Supervisory Authority.
For more information, please consult our Online Privacy Policy.

We will contact you soon for the confirmation of the date and time of your ARARAT tour/tasting

Let as many people as possible see Your peace message! Find on the wall the fragment with Your inscription and share it with friends via social networks.